Name On Logo: CURE
Our Slogan
Building Better Environments
What we do
CURE Landscaping Solutions specialises in Commercial, Urban, Residential & Urban landscaping construction in Perth, Western Australia.
We are a commercial firm that is young and dynamic however with a reliable and reputable market image. We focus on 'hard' landscaping services, such as the construction of limestone walls, brickpaving and other large scale landscaping services.
Our point of difference is that we deliver our services sustainably and are one of Australia's first carbon neutral landscaping organisations.
Industry: Construction
Things to communicate through the design
1. Environmentally sustainable
2. Strong, reliable, reputable
3. Commercial
The target audience
Our target audience is the commercial sector, specifically builders, procurement teams, construction and project managers etc - HOWEVER we would also like our branding to have crossover appeal to the residential market (upper - middle class mums and dads).
Our target audience are tertiary qualified, predominantly male (hence the focus on having 'strong' branding.
We like these fonts, colors and style
We are looking to work within our existing corporate colours (various shades of green, brown and blue - all 'earthy' colours).
CURE is an acronym (Commercial, Urban, Residential & Environmental), and our current working tagline is 'Building Better Environments'. The full name of the business is CURE Landscaping Solutions however commercially we are known simply as CURE.
We would like our new logo to be relatable to our old one. While we are looking for more than a basic refresh, we would like the two to be recognisable as relating to one another.
We require an icon motif (similar to our existing 'water droplet') as this is used heavily in all of our promotional material and uniforms. Different versions of an icon motif would be great.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television)
