Name On Logo: West Portal Physical Therapy & Wellness Center
Our Slogan
Caring, Professional, Results Oriented
What we do
The is a high-end physical therapy and personal training/medical fitness business. They provide services to people in the 35-65 years of age range. Professionalism is very important to convey in the logo design. They don't want the same old stylized human logo symbol. Rather, they want something that conveys caring and professionalism at the highest level.
Industry: Medical & Dental
Things to communicate through the design
1. Professionalism
2. Caring
3. Welcoming
The target audience
Who are we talking to:
Primary Target: Current and former patients of WPPT
Secondary Target: New clients with no prior experience with WPPT and who will be specifically associated with the Wellness Center
Women and men, 35-65 (born 1946-1975) - baby boomers and adults with poor fitness.
THIS IS NOT A SPORTS GYM - NO ULTRA MODERN SPORTS LOGOS PLEASE.
Household income: $100,000+
Life Style: Health and Fitness
We like these fonts, colors and style
Colors: prefer blues, greens, reds
Font: professional but not boring; not too modern. Retro is a possibility
We would like to avoid the stylized humans in the logo since they are so generic but would not rule one out if used properly.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
