Name On Logo: BizInsurers
Our Slogan
No Slogan
What we do
BizInsurers provides insurance for small businesses that protects their operations, property and assets.
Industry: Financial & Insurance
Things to communicate through the design
1. Simple, Convenient, Online
2. Protection
3. Business Ownership
The target audience
One person businesses. Independent contractors. Start-ups.
We like these fonts, colors and style
We'd like to have an American color scheme (red, white, blue) but for it to be subtle. We expect a diverse clientele, such as individuals having roots from India, Asia and South American. In essence, we want to stay neutral but at the same time capture the spirit of the American entrepreneurial dream.
We like the font that LinkedIn uses and how the "in" is used as the site icon. That is the Avenir Black font or other fonts like Myriad Pro
Emphasis on Biz. Feel free to experiment with casing of Biz and BizInsurers as one word or two.
If a graphic is used, maybe it could be a star or other American symbol. Avoid using the American flag as part of the logo, unless it is heavily stylized like in the Bank of America logo.
Our design will be used on
(Web)
