Name On Logo: Protein Authority.com
Our Slogan
The Authority On Whey Protein
What we do
We sell whey proteins to the public. These are proteins used by those who go to gym, not just bodybuilders but women as well. Basically nowadays, a lot of gym goers use proteins.
Industry: Sports & Recreation
Things to communicate through the design
1. Trustworthiness
2. Quality
3. Knowledgeable/Authoritative
The target audience
Health minded individuals who want to look good and in shape. These are not just bodybuilders so we want something that does NOT have images of bodybuilders or people in it because even those who are simply health conscious, who do not go to a gym use our products.
Most of our customers however, are in the 18-40yo range.
We like these fonts, colors and style
Colours: Please use white and red only (similar red to the coca cola one)
Fonts: We prefer something bold and not too fancy (font I like is futura)
Positioning: I think I prefer Protein to be on top of Authority so that we end up with a highly visible logo
Ideally the logo will look simple and stylish with either a globe for the O in Pro_tein or some small tweak to one of the letters such as a tick of approval built into the A of the Authority. Please be as creative as you wish but anyway, these above are our ideas.
Our design will be used on
(Web) (Billboards & Signs) (Mugs & Tshirts)
