Name On Logo: Phya Shoes & Accessories
Our Slogan
No Slogan
What we do
Phya(pronounced fire) is (will be) an online shoetique (shoe boutique) offering lines of Brazilian leather shoes. It will also present trunk shoes in various cities to sale and promote the sales of shoes & accessories. The main product to be sold right now are women's shoes. Men's and accessories lines to be added.
Industry: Retail
Things to communicate through the design
1. Phya has the hottest shoes & accessories
2. Phya offers exclusive styles not dept. store brands
3. Phya is avaialble via online shopping
The target audience
Adults who love stylish shoes (i don't have any kids lines), and accessories. All Fashionista's who look to set themselves above the rest. My audience is not limited to online shoppers only, there will be other shopping opportunities available via trunk shows and eventually catalogs.
We like these fonts, colors and style
My thoughts on the design would be the word Phya in a cursive or italic typed font. Perhaps the h in Phya could be a stilleto shoe. I'm also thinking for wordplay on Phya that flames couild be incorporated either in the lettering or just in the logo itself if possible. For color options I would like to see something with reds, yellows & oranges if a flame is incorporated. I'm open to your artistic design ideas and color palettes. If it helps green (kelly) is my favorite color. If they can all be incorporated, I'll take it. If you can throw an accessory or 2 in there (bags, jewelry, etc.) that would be great. These are starting points and what I believe I want, but please don't limit yourselves to these things only. Thanks
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
