Name On Logo: volo ae
Our Slogan
No Slogan
What we do
We are an online marketing company that advertises deals and promotions on our website to the aviation industry. These deals include nightlife/ restaurants / shopping / holidays etc. We also hold events for the members of the program.
Volo means "I Fly" in Latin and 'ae' is the region (Arab Emirates).
Industry: Internet
Things to communicate through the design
1. Sleek & Simple
2. Visually Appealing / Styalized
3. Modern
The target audience
The target audience will be male and female cabin crew and pilots between the ages of 21-35 years old. They are modern and up to date with trends and fashion and expect the highest of quality.
They know what they like and are very impressed by sleek design.
We like these fonts, colors and style
The logo needs to be friendly and inviting, whist being modern, stylish, and fresh. Lower case letting would be preferred for the text (volo ae). 'ae' could be smaller if required as this is only signifying the region the deals are being offered- volo is the actual business name. The ae could also be connected to volo if in a different color (but would prefer the same font).
I like the simplicity and font style of the dnata logo :
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The designs I also find appealing from
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(I like how the human logo has the cut our in the letering of the sperm and the oil is dripping).
[Login to view URL] are: eight (angle/broken letters)/ ge printhouse/ aramova / anti particle / deco ikaniny / flipside / cone / keepopen.com / eden / trafego.
The design needs to me extremely modern and sleek and able to be resized to feature on membership cards (size of credit cards) and also letterheads as well as large scale banners for promotional materials.
If an illustration is to be included it has to be stylized rather than an obvious graphic -would prefer it be something to do with flying rather than a link to deals and promotions being offered as I would not like to cheapen the brand with tacky artwork.
Preferred colors would be similar to that of the dnata logo (blues/greens/black/white) or solid black and white like the "human" logo to enable inverting or color changing if necessary for different advertisements.
Please no pictures/illustrations of cabin crew or flight crew as direct translations will not be accepted.
The more simple yet creative the better :)
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
