Name On Logo: Elara Tile
Our Slogan
Comments Welcome
What we do
We are in the construction industry specializing in tile installation.
Industry: Construction
Things to communicate through the design
1. Integrity
2. Quality
3. Confidence
The target audience
Elara Tile is a sub-contractor in the construction industry. As such, a large majority of our business is received from General Contractors whom "sub-contract" smaller, specific scopes of work (i.e. electrical, plumbing, tile) during new construction or remodel projects. Elara Tile markets directly to General Contractors.
General Contractors are predominately middle-aged males of varying education levels with above average to high income. They know their trade well and have likely been in the industry a majority of their lives. Their hands are calloused, their brow is narrow and their hand shake is firm. They know the stigma of the construction industry stems from the lack of integrity, loose scruples, and unethical business practices of some of it's constituents; casting a poor image on the industry as a whole.
Elara Tile aims to provide our customers (General Contractors) with un-compromised service and quality work. Where our competitors are willing to "skin the sheep" we are not. We incorporate best business practices in every avenue of our dealings and "see the forest through the trees".
We are looking for a logo to convey this message.
We like these fonts, colors and style
We are completely open to all palettes.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
