Name On Logo: FWC Advisory
Our Slogan
Local insights, World-class services (ローカルのインサイト、ワールドクラスのサービス）)
What we do
FWC Advisory is a boutique firm providing M&A and Strategic Advisory services supporting the client's inorganic market expansion into South East Asian (SEA) markets. The clientele is diverse, but would focus primarily on Japanese companies and their affiliates. FWC Advisory is a competitive choice due to its strong network of businesses and professionals in the SEA region, and members who have been trained in top multinational institutions, combining local insight with leading edge capabilities.
Industry: Consulting
Things to communicate through the design
1. Pan-asian market expansion (esp. from Japan to South East Asia)
2. Utmost professionalism
3. Exclusive
The target audience
Target will be primarily Japanese (and possibly some US and European) based Financial Institutions (Private Equity, Venture Capital, Investment Banks) and Corporate M&A + Strategy teams (mainly High-tech/Internet, Consumer Goods, Retail). They will be highly educated and of higher income brackets. One level of skepticism which needs to be overcome is the target audience's view on small boutique operations in South East Asia which they will usually perceive as unprofessional or run with some scrupulous standards. Language will be an issue for Japanese clients.
We like these fonts, colors and style
- Color: I like Crimson Red but otherwise Black and White clean shades are ok. Nothing too colorful and no use of shades of blue
- Style: Must be simple and professional but capable of leaving an impression.
Our design will be used on
(Web) (Print Media)
