Name On Logo: Duette
Our Slogan
contact lenses for astigmatism; contact lenses for presbyopia
What we do
SynergEyes is a contact lens company that makes state-of-the-art contact lenses.
Duette is a new brand for consumers of all ages.
Duette for Astigmatism is for people that have astigmatism ages teen to adult. The lens offers clear, crisp vision beyond what current "soft toric" contact lenses provide.
Duette Multifocal is a multifocal contact lens for people over the age of 40 who are having trouble reading up close. This new technology lens offers people the ability to see great at all distances.
Industry: Medical & Dental
Things to communicate through the design
1. Amazing Vision
2. latest technology
3. premium product
The target audience
Duette for Asstigmatism: core: 20-40, 60% female, outgoing, wanting a lens that fits their active lifestyle, premium
Duette for Presbyopia: core 45-60, mostly female, outgoing, wants to wear contacts instead of glasses, premium
We like these fonts, colors and style
This should be a consumer friendly logo. Clean, crisp that will look good on the medical brochures as well as the conusmer brochures in an eye doctor's office.
The idea is to come up with one logo that has two variations that can be part of the Duette family, but distinguished from one another on packaging, print ads and brochures
Duette for Astigmatism (requirment is that the words contact lens for astigmatism be under the logo) and Duette Multifocal (words contact lens for presbyopia under the logo)
Colors that the industry uses are blues and greens, but we are open to others.
Needs to be readable and ownable.
Our design will be used on
(Web) (Print Media)
