Name On Logo: One with the Water
Our Slogan
Where families learn to swim
What we do
We teach swim lessons to kids and adults with special needs: Autism, Asperger's syndrome, and those with missing limbs. We help them to become water safe and then if they wish to train for the Paralympics or the Special Olympics, we train them for that, too. We also give lessons to anyone that wants to become water safe and teach the lifeskill of swimming.
Industry: Non-Profit
Things to communicate through the design
1. Serenity in being one with the water (zen)
2. Compassion in our teaching
3. everyone can learn to swim
The target audience
Description of our company
We believe that the pool is a magical place that levels the playing field. The ripple effect happens from the inside out. From confidence building and physiological changes, the swimmer understands that they can do anything that they put their mind to. What each child is capable of is unknown. So Let's GO! GO! GO!
Mission
One with the Water, a 501(c)(3) non-profit organization, offers year-round swim instruction and competitive swim team training with a focus on personal connection and the importance of having fun.
Our positive and individualized approach works for everyone, from complete beginners to confident and competitive swimmers, and our instructors specialize in mentoring swimmers with special needs. We teach life skills inside the pool that cultivate physical and inner strength. Our innovative instructors work with each swimmer to establish trust and mutual respect, develop courage, learn water safety, and advance swimming skills. One with the Water swimmers strive for their best in the pool—and we encourage them as they apply this to all areas of their life.
We further provide each child and their family with programs and services that present physical activity and exercise as part of a healthy lifestyle.
We like these fonts, colors and style
We like soothing colors of ocean, dark blue... Open to different fonts, styles, etc, but should be zen-like feeling, not too complicated.
One thing we want to do is to be able to use the logo part (not necessarily the company name, but the logo/image with it) to be invertable. Example - if it is a blue logo/white background with our company name, we'd also like to be able to invert it to a white (or blue) logo to look good on a blue background. Or a blue logo on a white background, also invertable to be a white logo on a blue background.
We are small, but we want our logo to represent us to show we are a professional, reliable company, compassionate caring organization that will teach you to swim like a dolphin!
Attached is the expected color of the website. If you have any ideas on this, please let me know.
Thanks!
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
