Name On Logo: Potentials
Our Slogan
Center for Assessment and Psychotherapy
What we do
We are three mental health professionals (2 psychologists and a social worker) starting our own practice. We provide psychological assessment or testing, as well as counseling or therapy. We want to be the premier, quality center in our area for any concerns you have about your child.
Industry: Medical & Dental
Things to communicate through the design
1. child and family friendly
2. positive growth and change
3. idea of "three" - 3 professionals, 3 kinds of services (assessment, consultation, therapy)
The target audience
We serve mostly children and families, but also some adults. Even though it should be child friendly, it shouldn't be too "kiddy" or childish. We see all income levels and want to be seen as easily accessible and caring.
We like these fonts, colors and style
In brainstorming our ideas, we have come up with some things we may like to see, but are open to new ideas too. We like the idea of incorporating a tree to symbolize growth and stability. We also like the idea of a kite or a glider, flying away, to signal change. Font should be clean and professional, not all capital letters. Some additional words that are consistent with our vision: quality services, responsive to needs, children and families, adolescents, adults, collaboration, consultation, and we are also near the coast and beach (one of us in particular likes sand dollars).
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)