Name On Logo: Banksia Media
Our Slogan
No Slogan
What we do
Manages community film projects. Produces high production value short documentaries with a human interest focus. Facilitates online and real-world exhibitions of documentary films made throughout the community projects.
Industry: Media
Things to communicate through the design
1. Quality (high production value films)
2. Personable (community orientated)
3. Modern (emerging technology)
The target audience
The target audience is Local government and other government bodies, Cultural & Community development organisations, Arts bodies, Schools, Private sector with the need to incorporate the medium of online documentary.
We work on Australian documentary projects, hence the importance of the Banksia (endemic to Australia) as the market is local. The logo should appeal to the stakeholders involved in working in the arts and with communities.
The logo needs to contain the words 'Banksia Media'. It must have the image of a Banksia flowerhead but avoid the traditional realist botanical type watercolour look. The metaphor of the Banksia is that "everyone has a story to tell" and that each flower in the Banksia flowerhead represents a possible story. There is an image attached of a flowerhead that contains hundreds of actual tiny flowers. The image of the banksia can be slightly abstract, or even slightly macro to link to this metaphor.
We like these fonts, colors and style
The style should earthy and inviting - yet bold, modern and vibrant.
The colour scheme should reference the 'Banksia Media' plant with tones of orange, yellow, brown and green (any combination of these).
The design needs to contain the words Banksia Media, as well as using an image of a Banksia flowerhead, and optionally a banksia leaf or two.
Our design will be used on
(Web) (Print Media)
