Name On Logo: Quill Studios
Our Slogan
Enrich your life through writing
What we do
Quill Studios provides editing services, personal coaching, and creative writing courses and workshops using innovative and inspirational teaching methods so students enjoy writing and significantly improve their skills. Most instruction is online. Treats writing as a tool for personal development, to be more authentic, and to convert life to art through carefully crafted poetry or prose. Advocates for the student's creative self.
Industry: Education
Things to communicate through the design
1. interesting
2. fun and uplifting
3. professional yet approachable
The target audience
People who want to 'write that novel' but who aren't professional writers. Anyone who wants to learn the craft and write their stories. Must use internet. High proportion are 40+ women with disposable income. Student base is the US southwest, but online so can be global. Those with time on their hands, retired, wealthy. Lots of K-12 teachers. Those interested in learning/personal growth and enrichment.
We like these fonts, colors and style
Websites I like have a clean, uncluttered look: Smithsonian.com, GMC.com, Facebook.com. The tagline doesn't have to be in the logo. I like a white background with black lettering, and a burnt red highlight (I've used RGB 201, 66, 29 - not tied to that). Am open to other highlight colors such as cobalt blue, orange, yellow. For fonts, have used Book Antigua, with the Q and S much larger. The logo must reproduce well in b/w.
Our design will be used on
(Web) (Print Media) (Billboards & Signs)
