Name On Logo: loanextra.co.uk
Our Slogan
No Slogan
What we do
loanextra.co.uk is a new business venture. What we want to do is to create some branding imagery that includes a logo and strapline. The logo will primarily be used on a website, powerpoint presentation and business cards / letterheads. loanextra.co.uk is a short term / pay day loan company which targets individuals who are subprime in terms of credit rating and would often need to avail of short term lending oppertunities. loanextra.co.uk is commited to helping people through providing them with the right loan oppertunites.
Industry: Financial & Insurance
Things to communicate through the design
1. Standout, trustworthy brand incorporating the company name
2. Eyecatching and memeorable
3. A unique strapline that is memeorable and easily associated with the brand
The target audience
Our target audience are people who may struggle to obtain lending from high street banks in the UK. Typically described as subprime, our audience will benefit from short term / payday loan facillities that will help tie them over until payday or if they have encountered an unexpected bill that they require help with. Some examples of competitors in our market (UK) include Wonga.com and paydayuk loans.
We like these fonts, colors and style
We want the logo and strapline to standout, be memeorbale, be associated with the brand and works well in both a web and printed enviroment.
In terms of style, fonts and colours, that is at your descretion but please ensure it is legible and easy to read / see.
What we really want to confer and get across is the loanextra.co.uk is all about speed, ease (i.e. its easy to do!) and its all done online.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television)
