Prize Amount

$200 Prize


147 Entries

Contest ending time

Ended Logo Design Contest
Name On Logo:
Our Slogan
Your Rental Car Excess for less
What we do
Reduces the insurance excess (usually $3000) when renting a car.

Rental car companies offer excess reduction insurance at a high daily rate. Our site offers equivalent cover for less than halve the cost.

See [Login to view URL] for similar product type. Our product will be exclusively for Australian and New Zealand Customers.
Industry: Financial & Insurance

Things to communicate through the design
1. Secure, trustworthy, dependable
2. Australia and New Zealand centric (but subtle)
3. Fun, family and professional

The target audience
Our primary target audience is air travellers who are planning to rent a car. Our research indicates that 80% of car rental events occur at an airport. In addtion the core target group is most likely family travellers 29-45 years of age. Both male and female.

We like these fonts, colors and style
We have selected a theme for our marketing communications and logo. The theme is "Roadsigns".

Australian roadsigns can be quite distinctive and we invisage use of these.

An example of this sign type can be found at: [Login to view URL]

Additionally we would like to be able to have versions without the

Our design will be used on
(Web)  (Print Media)  (Billboards & Signs)