Name On Logo: Orange County Brewing Company
Our Slogan
Drink Local Beer
What we do
Orange County Brewing Company is a small startup nano-brewery in Orange County, CA. We make hand crafted beer in small batches to cater to not only beer connoisseurs, but also people that want more flavor out of their beer than they are currently getting from Coors, Miller, and Budweiser products.
Industry: Miscellaneous
Things to communicate through the design
1. Quality
2. Unique
3. Local
The target audience
Beer lovers and enthusiasts and also people that are experimenting in beer and want more out of the beer they get at most bars.
We like these fonts, colors and style
We would like something that represents Orange County, CA without being cheesy. As far as font, we want something strong and bold without being cartoonish. Stay away from cursive fonts. As far as color, we like the way orange and black looks together. We will attach several examples as to what we are looking for. The whole logo doesnt have to be in this theme, we just like the way it looks. Feel free to submit different colors, you are the experts. We also like the idea of incorporating hops and grain (ingredients for making beer) if possible, but it is not necessary. We are pretty open as far as style, just something brandable that can easily be transferred to a one or two color scheme for pint glasses and/or business cards. We like designs with landscapes as the background, which is common in many current major beer labels, but text dominated logos are also appealing. We want to see ideas in all different realms so we can narrow it down.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added May 10, 2011
Looking great, were having trouble deciding which ones we like the best. Lets try to stay away from generic looking logos. We would like ours to be unique and identifiable as a beer company in orange county without having to read any text.
Thanks for the submissions so far. Just a note, lets try to stay away from blatant use of an orange on the logo and keep it subtle if it is used at all. Maybe like a stem and leaves coming off the O in Orange might be cool. We're not totally sure we even need a play off an actual orange, but we're open to it.
As far as the orange color, lets try to go a little darker and bolder. More like the colors on a monarch butterfly. Ill attach another picture of the type of orange we are looking for.
Also, we can experiment with abbreviated versions of our full name, like OC Brewing Company, OCBC, OC Brew Co., etc.
Our website will be similar to this theme:
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The colors might be different but we like the grungy feel of the site.
