Name On Logo: Urban Lux
Our Slogan
No Slogan
What we do
We are looking for very small, but high quality updates to our logo.
1) We want to add in the .com somewhere into the logo
2) We need to be able to have this logo in high resolution files so we can send it around for various projects
3) If you want to play with modifying the skyline, we will entertain it, but it needs to be based on Chicago.
4) The color scheme is not changing ... be sure to use the proper color code for our Orange. Be sure to use the same font as well.
5) To download our current logo, go to
[Login to view URL] and download the logo image file in the upper left corner of the website.
Industry: Real Estate
Things to communicate through the design
1. Skyline of Chicago
2. How to get to our website
3. synergy with our Website theme
The target audience
High quality Professionals between the ages of 20 - 40 looking for a new apartment in downtown Chicago in the luxury markets of the city.
We like these fonts, colors and style
All of this needs to stay the same with what we have currently
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added May 6, 2011
With regards to our logo, the logo does NOT include the grey background. We are just looking for the Orange logo with White Urban Lux lettering. We want the "com" letters going vertical with the c on top of the o which is on top of them m and then the "." on the bottom right near the X. We do not want any windows on the logo and we do not want any explosions of the buildings. We need this very clean and professional. We like the symmetry of our current logo and may consider adding in an additional building as well. That building is called Trump Tower Chicago (google it for its shape) and would likely go in the middle of the 2 other taller buildings.
