Name On Logo: WeNeverSpam.com
Our Slogan
No Slogan
What we do
Certifies company's email marketing practices. Need an official looking logo or "seal" that will communicate to consumers that whomever the organization / company they are sharing their email address will treat it with respect and not over-mail (SPAM) to it.
Industry: Technology
Things to communicate through the design
1. Official authority for email marketing practices
2. The company displaying it values email marketing privacy laws
3. Recognized authority on all things SPAM / email - anti spam agency
The target audience
Going to sell it to: Businesses who use email marketing as a form of promotion and communication.
Needs to resonate with consumers who are being asked for their email address.
Much like the BBB or VeriSign logo - this will be what we sell - what the consumer will recognize.
We like these fonts, colors and style
Like BizRate's logo - needs to have a "seal" feel
VeriSign - Trusted
PayPal
Perhaps something with a piece of mail - must communicate that the company will not spam.
Open to any color - though will be used only the web and must render well on all settings.
Our design will be used on
(Web)