Name On Logo: BleacherParents.com
Our Slogan
No Slogan
What we do
BleacherParents.com will be a website and discussion forum for parents of children who are involved in competitive sports (baseball, basketball, soccer, swimming, lacrosse, etc.).
Industry: Sports & Recreation
Things to communicate through the design
1. Supportive parents who watch and cheer for their athlete children
2. Website name
3. We want to convey that the website is professionally managed, not a fly-by-night operation
The target audience
Parents of child athletes, team moms and dads, coaches. These are the people who shuttle their children to and from sports, buy the equipment, wash the uniforms, conduct fundraising and show up (rain or shine) to sit in the bleachers and cheer on their children. Generally, readers will be parents of competitive children -- 8 to 18-year-olds who play multiple sports or are on travel teams and care about things like winning, earning scholarships, etc.
We like these fonts, colors and style
While we are not locked in to colors, we envision dark green (the color of sports fields) being one of the colors along with black and perhaps another accent color.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
