Name On Logo: Discover Putnam
Our Slogan
Vintage Feel...Modern Appeal
What we do
Putnam is a quaint, historical, small town located in Northeast Connecticut. We are a walkable community, including a river and bike trail and parks that run along the river and falls.
We want to promote Putnam as a destination town. We have many fine dining and casual dining restaurants, cafes, coffee houses, bakeries, al fresco dining, art galleries, live theater, boutiques and antigue shops. We offer many outdoor events, concerts, farmers markets and festivals. all within walking distance of lots of free parking.
Industry: Travel & Hospitality
Things to communicate through the design
1. that we are a destination town
2. upscale shopping & dining
3. hospitality
The target audience
male and female
25 plus
we are family friendly but we are more adult oriented
people who appreciatSimplify muted color palette.
Earth tones.e art, fine dining, live theater, upscale shops
Not cartoony. We need elegant upscale designs.
We don't necessarily need buildings in the design.
We like these fonts, colors and style
traditional font, not cursive
colors: vibrant but not neon, colors that represent earth, water, nautre
you could go to putnamct.org for actual photos of Putnam, CT to get a fell for our town
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Feb 23, 2011
Please change the slogan to:
"Vintage Feel. Modern Appeal."
Thank you.
