Name On Logo: Pangea Pal
Our Slogan
Connecting travelers with locals worldwide
What we do
We need a new logo design for our company. In a nutshell, locals from around the globe load up their profiles online. Then travelers can communicate with them to set up tours in the given area they are traveling. This is for travelers who DO NOT do the normal tour bus thing, the cruise ship with the whole package.
Industry: Travel & Hospitality
Things to communicate through the design
1. P-personal
2. A-atypical
3. L-local
The target audience
Our customer who talks with the guides is:
*computer savvy -uses facebook, buys online, researches everything online from a restaurant to a person,
*adventure driven-this person does not like travel that comes pre-booked, pre-done, BORING. This person makes travel personalized and travels to understand the world, its people.
*hip-Gen X and Gen Y, not likely baby boomer. Uses an ipad or ipod. Likes style, hates "the same ol"
*trusting-as an online user, this person mostly trusts the online community. Is not scared of meeting someone in person via online. Probably uses ebay or dating sites or would.
*Not particular to income or education-just travelers who are open to exploring and open minded.
We like these fonts, colors and style
We like this site, which is ours:
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Also, the logo needs to reflect:
*crisp
*modern
*yet friendlyand engaging
*professional-NOT LIKE Craigslist or couch surf
*international and global but NOT OBVIOUS. People do not send us a globe icon with a circle around it)
*anything to reflect travel
*anything to reflect connecting individuals
FONTS we like: century gothic , arial
WEBSITES:
Kayak-a little too "blah" for us
match.com-crisp but just okay
I personally like pretty much anything by my friends here:
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Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television)
