Name On Logo: Zen Bag
Our Slogan
Enlighten Your Load
What we do
Zen Bag is a company selling high quality over-size comfortable foam bean bags in a large variety of colours, designs and fabrics.
The Zen Bag is unique and quirky while also being super comfortable (due to the over-sized nature of the product) to the point of over indulgence.
Industry: Retail
Things to communicate through the design
1. Youthful and recognisable brand
2. Professionalism
3. Comfort
The target audience
-female and male
-aged 20 to 35
-university graduates and working professionals
-urban/college lifestyle
-consumers of branded/luxury items
We like these fonts, colors and style
-Simple contemporary design
-1 or 2 colours in logo so it's easy to print on fabrics
-Clean fonts probably without serif
-Zen or bean bag related theme for logo (Budism, zen symbol, etc. open to ideas )
-Memorable and easy remembered symbol we can put on our bean bags with or without 'Zen Bag' text (for small labels).
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
Additional Info Added Jan 2, 2011
This is a mockup we put together:
[Login to view URL]
We like the youthful feel of it but need a logo with less colours that can be printed or embroidered on fabric.
