Name On Logo: She Who Leads
Our Slogan
Lead Authentically, Connect Deeply, Thrive Fearlessly
What we do
We bring a circle of women leaders together on a monthly basis. We teach leadership content and support women leaders to be exceptional leaders while creating a safe space for them to have real talk about leadership challenges they are facing as they grow their skillset.
Industry: Miscellaneous
Things to communicate through the design
1. women as confident leaders
2. authenticity
3. empowerment
The target audience
Primarily mid level to senior level women leaders (managers, directors, senior executives, CEO's), female entrepreneurs, women seeking to be promoted into leadership roles. Women in both private and public sectors. They are ambitious, want to grow their leadership skills and have desire to work on themselves. They have an interest in leading authentically, confidently and with other women.
We like these fonts, colors and style
Colours: Terracotta clay (#D97C5B); dusty rose (#CE8E8E); sage green (#A4B89F); creamy white (#FDF9F6); charcoal in (#2F2F2F -mainly for font); and burnished gold (#CBA95B)
Note: we do not want dusty rose to be the primary colour in the logo and you can alter the colours slightly such as teal instead of sage green, etc.
Fonts: Playfair Display; Playfair Display italics, Karla and Dancing Script - note we are open to other suggestions.
Our design will be used on
(Web) (Print Media)
