Name On Logo: Soccer Buddies
Our Slogan
More than the game (Don't want slogan in logo though)
What we do
We changed our name back to Soccer Buddies not Striker Buddies. Soccer Buddies teaches "outrageously fun" instructional soccer classes to children ages 15 months to 12 years. The program focuses on developing soccer skills in a positive, accepting environment while building essential life skills like confidence, teamwork, responsibility, and socialization. The emphasis is on making learning synonymous with joy - creating energetic, welcoming sessions where every child feels encouraged to reach their potential both on and off the field.
Industry: Sports & Recreation
Things to communicate through the design
1. Fun and energetic
2. Kid friendly
3. Professional but still fun
The target audience
We are talking to parents of kids ages 15 months - 12 years old. We want parents to feel good about the brand but kids to love it enough to wear it on a tshirt.
We like these fonts, colors and style
Current Brand Colors:
Primary: Bright blue
Secondary: Yellow/gold accents
Supporting: White and black (from the soccer ball and outlines)
Current Style Elements:
Bold, chunky lettering that's kid-friendly and energetic
Playful, cartoon-like aesthetic that appeals to children
Strong contrast and visibility for readability
energetic, clearly soccer-focused, and has that fun, approachable feel that matches our "outrageously fun" messaging. The blue and yellow combination is vibrant and kid-friendly while still looking professional for parents. We like our newest logo without the bears (so no animals on the logo, but we have to change our name to Striker Buddies.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)