Name On Logo: AdvancingWellness Advantage
Our Slogan
Delivering worksite wellness programs that empower healthy lifestyles
What we do
AdvancingWellness delivers worksite wellness programs to companies of all sizes. Our programs create a culture of health in the workplace where the default choice is the healthy choice. Through awareness, education and behavior change programs we empower people to live healthy lives.
Industry: Service Industries
Things to communicate through the design
1. Empowering
2. Energy
3. Fun
The target audience
This logo will be for a specific offering of our wellness company. The logo will be for a software health portal called AdvancingWellness Advantage. The users of this health portal will be employees of our client companies. These users are employed adults, males and females, and work in any type of industry. So it needs to have broad appeal.
We like these fonts, colors and style
The logo we are looking for is a character/caricature. You can see an example of what we have in mind at
[Login to view URL] The little orange guy. AdvancingWellness Advantage should be over or under the character. But the character can also be used alone.
Green is the color of health. We are often told that the green apples of our logo are very memorable. This character will be featured prominently on the home page of our website (www.advwellness.com), so it should fit with our existing color palette. You can see our color palette on our blog
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The character will be used on the main screen of the health portal. It will also be used in various promotional and educational materials we create for the service. Add on requirements may be to have the character in different positions or doing different healthy lifestyle activities (lifting weights, walking, sleeping, eating an apple, etc.), that can be incorporated into our educational materials.
Our design will be used on
(Web) (Print Media)