Name On Logo: TDC PR Group
Our Slogan
No Slogan
What we do
The TDC PR Group is a boutique public relations agency that specializes in helping clients across the public, private and non-profit sectors navigate complex issues through strategic communications, brand and crisis management, and media and stakeholder engagement as well as advising lifestyle brands and culture curators (actors, athletes, artists, entertainers, fashion designers, gamers) on how to leverage their platforms for social impact and policy change.
Industry: Miscellaneous
Things to communicate through the design
1. Creative but professional
2. World class communicator and strategist
3. Socially responsible and progressive
The target audience
My target audience would be corporate clients in the sports, entertainment, and tech industries who value creativity and professionalism. A client in this space would likely be a college educated, 40-45 year old woman in Los Angeles, New York City, or Atlanta who is Senior Vice President of Communications or PR for Parkwood Entertainment, NBA, NFL, Netflix, and Apple TV+. She likely lives a cosmopolitan lifestyle, actively dates but maybe unmarried, has an active social life and prioritizes fitness and self-care. In addition, she cares deeply about her professional career, and her colleagues are likely older white men or middle-aged Black, gay men. Finally, She runs a high performing team but brings on consultants and PR firms to expand capacity for major projects.
We like these fonts, colors and style
Ideally, I'd like a logo that is clean, simple but also fun and aesthetically pleasing. Lines and soft, complimentary colors are encouraged. Limited use of shapes. Colors: black, white, blues, purples, pinks (or possibly golds, and reds) are good. No orange or greens. No preferred font, but some good examples of fonts I like are the following Microsoft fonts: AvantGarde Bk BT, Bernhard Fashion BT, Calisto MT, Courier, Pegasus. I like the Parkwood Entertainment and Rocnation logos (but would want something with a tad more color/flair) if going in that direction.
Our design will be used on
(Web) (Print Media)
