Name On Logo: Animal Outreach of Cape May County
Our Slogan
Rescue Your Best Friend (not required in logo)
What we do
Animal Outreach is a "no kill" system of fostering and adopting animals, primarily dogs and cats.
Industry: Non-Profit
Things to communicate through the design
1. Professional
2. Good news
3. Upbeat/Cheerful
The target audience
cross generational, compassionate, male and female, all income levels.
We like these fonts, colors and style
Cheerful, upbeat, warm.
If it includes animals (it does not have to), it must include both a cat and dog, and the animals must not appear to be purebred.
Logo must work in color as well as black and white. We do not want a logo that is childish or cartoonish, and prefer not to have hearts or overly sentimental images.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Dec 9, 2010
1) The inclusion of the words "of Cape May County" and "Rescue Your Best Friend" is optional.
2) We neglected to mention that Cape May County is a seashore area, and perhaps that could work as an element in the design.
3) We would like a simple, streamlined and sophisticated logo that is also warm and upbeat.
4) Please don't be swayed by the template color of our website. It is a temporary website and it will be completely redesigned.
5) Animal images are not required. We only as that if you decide to use them, there must be both a cat AND a dog.
