Name On Logo: Calvin Chen International Coaching
Our Slogan
Coaching International
What we do
Executive business coaching
PLEASE NOTE: Company name should read:
"Calvin Chen Coaching International"
Industry: Consulting
Things to communicate through the design
1. Professionalism: Competency and Warmth
2. Depth and boldness
3. Innovation and Pushing the Boundaries
The target audience
High-performing business executives
Income: Over $200k annual income
Occupation: VP of Insurance Services Firm, Partner at Financial Service Firm, Realtor, President of Business Consulting Firm
We like these fonts, colors and style
Looking for minor tweaks that will make the logo communicate more depth -- generally I like this logo (the font, the two-sided arrow with the curve, and the brush-stroke circle)
Want a reimagined logo with new color palette (using provided colors).
Keep the curved separation of top and bottom of arrow, and also the contrast of left and right sides.
Keep the circle
Keep current font (Effra)
Looking for variations on the brush stroke of the circle, and also variations on the triangle (if rotating the triangle, Northeast is the only direction I will consider)..
Any innovations in the text is a bonus (keep "Calvin Chen Coaching International" but innovate the design -- eg, I was imagining perhaps that "A" in CALVIN could have the same sort of curve as the triangle (it's the inflection point when you graph y = x^3)
Our design will be used on
(Web) (Print Media)
