Name On Logo: Fitness Excellence
Our Slogan
No Slogan
What we do
Health/Fitness club offering a variety of equipment including cardio and weights.
A gym for all levels and ages.
Nothing fancy, we are not a big box gym, but we have it all.
Family owned and operated.
PLEASE no images of kettlebells, anything boxing, Rhinos, people running or on a bike, this does not relate to us.
Logo must not display any aggression.
Industry: Sports & Recreation
Things to communicate through the design
1. Strength
2. Power
3. Clean
The target audience
All ages (primarily 18-85), all sexes
small community not large city,
middle class,
outdoors enthusiasts
power lifters
competitive sports
body builders
students, employed and unemployed, government workers, military, civilian employees, first responders,
active lifestyles but also beginners to gym
We are located on the west coast of Canada, lifestyles here are very much geared at a work lift balance that includes much time spent outdoors and staying healthy.
We like these fonts, colors and style
Bold fonts
Black and white primairly
Red - Ok too
Simple/clear/clean style
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Jul 21, 2023
We would like to see a logo with the following if possible, relating more to being on the westcoast of Canada
Waves - ocean
Black Bears and wolves - non aggressive though
Vancouver Island (shape)
Orca whale or other marine life
West coast trees
We love the idea of phoenix however not 100% on any design yet.
