Name On Logo: Camp Piankatank
Our Slogan
Summer Camp and Retreat Center
What we do
We are a Christian summer camp and retreat center. Our mission statement is developing dynamic disciples for Christ through relationships and adventure. We provide a place to relax and retreat from everyday life, as well as try new activities like ropes course elements, archery/target sports, canoeing/kayaking, and camping.
Industry: Religious
Things to communicate through the design
1. Christian
2. Outdoors
3. Adventures
The target audience
Parents, ages 25-55, Eastern Virginia, Middle-class, Christian families
Children, ages 8-17
We like these fonts, colors and style
We would like it to be modern, 2-4 colors, but also work as one color for printing on mugs and other apparel. We want a cross to be a prominent aspect of the logo, as well as the river represented in some way. Two older logos are shown. The first more colorful one we liked for a while, but as we grew we felt it was a little too "kid-like". We wanted to attract more retreat groups, so we got the newer two color logo. This one while we have liked it now is a little outdated, and seems too "business-like" or "adult-like". Each of these logos we had for about 7-8 years. If possible, we would like to see versions with different words. It could not say our name at all, it could just say "Piankatank", "Camp Piankatank", "Piankatank - Camp and Retreat Center".
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)