Prize Amount

$300 Prize

Entries

511 Entries

Contest ending time

Ended

The Parkwood Logo Design Contest
Name On Logo: The Parkwood
Our Slogan
an Essex Community
What we do
We will be starting construction on The Parkwood in Sioux Falls, South Dakota (USA) in the next couple weeks. It will be an independent living community with rental apartments for active people age 55+. (Essex Communities is the parent company, and has 11 other independent senior living communities in the midwest).
Industry: Real Estate

Things to communicate through the design
1. Elegant / mature
2. classic / timeless
3. Pleasant/ friendly/ welcoming

The target audience
People age 55+
Independent (not needing nursing care) & active, but wanting a maintenance-free lifestyle, activities, social programs, both mail & female, married & single/ widowed, middle to upper income, educated, wanting to downsize and live in an apartment community with peers their age.

We like these fonts, colors and style
Most of our senior living communities have a tree or leaf in their logo- representing nature (communities are in nice settings), strong/long lives. The Parkwood sounds like a name that could incorporate a tree or nature look in the logo. We like using 3 colors. Vibrant, yet classic.
You can see our current various community logos here:
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We are open to new ideas & look as well.

Our design will be used on
(Web)  (Print Media)  (Billboards & Signs)  (Television)  (Mugs & Tshirts) 

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