Name On Logo: Prayeradigm Shift
Our Slogan
Our main use of the logo does not contain a tagline. However, we would like the option of adding various 1-2 word taglines to the logo. (i.e. Prayeradigm Shift: Start -- Prayeradigm Shift: Spokane -- Prayeradigm Shift: Upper Columbia Conference
What we do
We are a grass-roots ministry started up by a group of people in their 30’s. Our passion with this Prayeradigm Shift initiative is to help inspire and empower others on their journey of prayer and knowing God more deeply.
A “prayeradigm shift” is a change in our perceptions or approach to prayer. It’s an opportunity to align our hearts and minds with God’s desire for relationship with us. It’s an opportunity for us to learn His will and combine our efforts with His energy.
Industry: Religious
Things to communicate through the design
1. Illustrate the idea of a paradigm shift.
2. Ideally, the uniqueness of the visual identity should have an element of surprise to it when they first see it. It’s not the same thing they’ve seen before.
3. How we want our audience to feel when they see the logo: This stirs my heart. I want to know more about this. I want to be part of this.
The target audience
- Our initial target audience is local churches in different towns in the Pacific Northwest.
- A wide age spectrum from 25 to 85 years old, though we lean more towards resonating with the young generations
- A wide spectrum of backgrounds, incomes, education levels, etc.
- We are trying to engage those who have a desire for spiritual depth.
We like these fonts, colors and style
- A design that is more “clean” than “busy”
- Colors that grab you but that are not flashy
- A modern, accessible typeface
- Presenting a professional design (maybe with a little more serious) so that it doesn’t come across at all cartoonish
Here are examples of logos we like on Figma:
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Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
