Name On Logo: Relax & Wax
Our Slogan
Finally... Waxing doesn't have to hurt !
What we do
We are an esthetician owned skin care and wax company. All products have been developed by Debbie, a licensed esthetician for 21 years. We offer everything you need for a perfect wax, including pre-post products, wax and supplies. We have been in business for 16 years. We started with 1 product, no scream cream. It numbs the skin to reduce the discomfort of waxing. Now, we have a full retail line, 3 types of wax, in room treatment products, supplies and aprons.
Industry: Beauty
Things to communicate through the design
1. cheerful and fun
2. clean, modern and easy to read font
3. integrity and dependablity
The target audience
99% of our sales are to licensed estheticians and salon owners. The other 1% is direct retail sales.
We like these fonts, colors and style
We are looking to update our logo and packaging. Our goal is to update to a more mature look without making our new logo totally unrecognizable. We want to incorporate our trademarked bikini somewhere into the new updated look and logo with easy to read font. We have whimsical product names such has no scream cream, get the bump outta here and no trauma momma. We really want to stay true to our fun, upbeat and relaxed look with a new clean, sleek, modern twist. Our colors are "Tiffany" blue, yellow, pink and our font has always been in maroon. See more at
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Our design will be used on
(Web) (Print Media) (Billboards & Signs)
