Name On Logo: Pono Security
Our Slogan
Security with Aloha
What we do
Pono Security is an American security company with a Hawaiian origin. We believe in "doing what is right" when it comes to our customers. Our website can be found at ponosecurity.com and it will be updated away from stock photography towards a more local, personal feel.
Industry: Miscellaneous
Things to communicate through the design
1. Quick assistance - forward progressing arrow
2. Security company - semi-corporate, logo usable nationally
3. Hawaiian company origin - waves, smooth lines.
The target audience
Target audience is business professionals, mostly men, above the age of 35. They own or manage a business which requires unarmed security.
We like these fonts, colors and style
The owner has identified the direction he wants to go. The attached image is stock, but has a good general idea. He likes the more blocky P, with an arrow involved signifying forward momentum. The full word "PONO" should be included. "Security with Aloha" under it would be appreciated.
I would like this contest to explore this concept and make it better. If we can incorporate the Hawaiian (waves?) idea into the arrow, or in the full lettering of "PONO" that might be cool. What else can we do with this concept so that it isn't bland?
Our design will be used on
(Web) (Print Media)
Additional Info Added Nov 25, 2020
I forgot to list this, but please make any secondary color #ff9223 orange.
