Name On Logo: StudyMississippi
Our Slogan
Where Learning and Hospitality Meet
What we do
The statewide StudyMississippi consortium promotes the state of Mississippi as a premiere study abroad destination for international students who are interested in studying in the United States. The consortium markets Mississippi’s state-of-the-art higher educational institutions with excellent academic and research facilities and vibrant student life, as well a placement site for high school students, who are interested in spending a year abroad and those who need to improve their English language skills prior to enrolling in higher education institutions. Mississippi’s warm hospitality makes an excellent study abroad destination for international students.
Industry: Education
Things to communicate through the design
1. United States of America
2. State of Mississippi
3. Education/Studies
The target audience
International students interested in pursuing their studies in the United States. We are targeting international students interested in studying either high school, undergraduate or graduate degree programs, and English as second language in the US. Our customers range in age from 17 to 30 plus.
We like these fonts, colors and style
"StudyMississippi" is one word.
Logo must easily showcase the state of Mississippi and study abroad in the US. The key is to market the state of Mississippi as US study abroad destination for international students.
Don't use overused fonts, busy overcomplicated designs. We’re looking for a simple, elegant, memorable logo.
Please include your designs for the logo and a separate icon (that may be extracted from the logo or not) to be used for mobile applications and throughout the Internet.
Logo needs to be simple and pop like Facebook, Wikipedia, Google, YouTube, Yahoo! and others.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added Oct 11, 2010
Logo has to be VIBRANT and ATTRACTIVE to capture the attention of our younger audience as most of our audiences are aged between (17-30), and are dynamic, and international boundaries are no limits to our ambitious target audience (students).
Please make sure audience can easily think about the following three things the moment they look at the logo:
1. United States of America (Very very important)
2. Education/Studies
3. State of Mississippi
Few suggestions but please feel free to be creative:
1. Use some creative curvy stroke(s) of US Flag or US Flag features (red & white stripes, stars on blue background) in the logo may make it easy for customers/audience to relate it to the United States. An example of such creative use is in the logo of US Commercial Service's stroke of US Flag:
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2. To easily represent studies or education you may use a creative placement of graduation hat or Mortarboard with graduation tassle in the logo. Tassle may be in the colors of US flag. You may also use other features like Graduation, Books, Pen stroke, etc in some shape of form.
3. The shape or map or outline of the state of Mississippi will be a good representation of Mississippi. Or any other features showcasing Mississippi.
Please note that these are just suggestions, you can be creative. You need not have to do exactly the same thing. The key is to make audience think of the US, studies and the state of Mississippi intuitively the moment someone look at the logo.
We PREFER logos on the white background, but we are willing consider others too if they are outstanding.
Again, DON'T use overused fonts, busy overcomplicated designs. We’re looking for a simple, elegant, memorable logo.
