Name On Logo: Forging Leaders
Our Slogan
Become the hero of your own life story
What we do
Forging Leaders is a coaching & consulting company focused on helping men become better leaders in their lives. We deliver coaching to our clients via 1 on 1 coaching, group coaching, and workshops. We also deliver original articles on all aspects of men's leadership through the Forging Leaders blog. Unlike most men's leadership organizations, we don't focus on the religions aspect.
Industry: Consulting
Things to communicate through the design
1. Confidence
2. Clarity
3. Strength
The target audience
Men, 30-55, living in the United States, Successful, already a leader in some capacity, i.e. in their family, business or community. At least a high school degree, more likely a college degree, men in sales or management positions at work, interested in self-improvement, men who are already successful but feel like they are missing something, they aren't achieving the happieness and fulfillment they thought they would through success at work,
We like these fonts, colors and style
I am looking for something to support the idea of "become the hero of your own life story". Something that brings to mind a "normal" guy transforming into a superhero. I have uploaded some vector images that kind of represent what I am looking for stylistically. I think I like blue and yellow as the colors, although, I'm definately not firm on that. I want something that appeals to the kid inside of every man, but something more mature, not juvenille. It's got to be something that makes 30-55 year old men feel good about becoming a fan of and of referring to friends.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
