Name On Logo: The Careers Coach
Our Slogan
No Slogan
What we do
The Careers Coach is a professional coaching business specialising in career and personal development and consulting services. We provide a range of coaching services including individual coaching, workshops and seminars. We work with professionals, exectuives and corporations in any industry, but with a speciality in the professional services field (law, accounting, etc). Our clients are located worldwide, therefore we need to appeal to an international audience.
Industry: Consulting
Things to communicate through the design
1. Integrity and Professionalism
2. Achievement and success
3. Funky/quirky ie with personality
The target audience
Pofessionals and executives between the ages of 25-45 working in any industry in Australia and worldwide. they will be well paid, or striving for well paid positions, working in cities. They are most likely university educated and many will have undertaken further education while working such as masters degrees. They work hard and long hours, and are striving for successful careers. Their interests include sport, politics, travel, the arts and socialising. They may be single or in a relationship and many will be seeking life partners but working too many hours to find them! They may or may not have children. they value the freedom to make their own decisions in life and are driven to make their career a success. They appreciate a direct approach and value honesty, professionalism and expertise.
We like these fonts, colors and style
I like the colour blue and esecially when used with back or white. I like a very clean, professional look but the brand also has to show some personality - I am not looking for a standard corporate logo. I am open to font and while I generally prefer lower case I feel upper case for the first letter of each word in the name could also work. I am considering two options: 1. just using the name as the actual logo ie with no other symbol; 2. incorporating a symbol as part of the logo. I f you do use a symbol I like something clean and flowing such as the japanese zen or enso circle. I DO NOT want a person/people in my logo as I feel this is way overdone in coaching. An example of a style I like is
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I am keen to see something fresh and a little bit funky but which will still appeal to the coprorate market - like me!
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
