Name On Logo: Cascadia Performance Collective
Our Slogan
None
What we do
We are a group of individuals (collective) who all work in the Cascadia region specializing in human performance (pro/college sports, personal training, massage, physical therapy, chiropractic, etc.) We gather on a regular basis to discuss relevant training topics, learn from one another, and build a network of like-minded professionals.
Industry: Sports & Recreation
Things to communicate through the design
1. Community/Togetherness/Coalition
2. Human (physical) performance/fitness/achievement/strength
3. Cascadia region pride
The target audience
[Login to view URL](independence_movement)
men & women aged 22-50, they live in the cascadia region, they work as strength coaches, fitness coaches, physical therapists, chiropractors, athletic trainers, massage therapists.
All have a bachelors degree and most have a masters degree, Earn $30K-$150K per year.
Highly value continuing education and learning the most current best practices. All exercise regularly and meditate. All eat healthy (enjoying cooking) and live a healthy lifestyle full of community, fun, and support. All have some past experience playing organized sports. They care about their environment and the lasting impact they have on it.
Have strong leadership and interpersonal skills. Are great listeners and able to read peoples emotions well.
Are well versed in the scientific method and believe in improving with new information.
We like these fonts, colors and style
Please incorporate the colors Blue (representing the waters), White (representing the mountains), Green (representing the trees). However, they dont have to be the exact colors from the flag. And 1 can be the main color with the others highlighting. It doesnt have to be equal parts.
Sports, exercise, weightlifting but not cheesy/generic sporty
Environmental but not hippy/earthy
Strong and tough but not overly masculine
Simple, modern, subtle, original, bold, creative
Caps & Small Caps
Modern font
Our design will be used on
(Web)