Name On Logo: Steel Ammo
Our Slogan
No Slogan
What we do
Federally licensed firearms dealer, focused primarily on handguns and rifles. This is a home based business that will be primarily web-based.
Industry: Retail
Things to communicate through the design
1. Anyone who sees the logo should have no doubt what we sell
2. Guns and Ammo
3. High-end
The target audience
I am focusing on higher end items, my primary target market is 21 years on up, typically male, middle to high income, blue collar and white collar.
We like these fonts, colors and style
I prefer darker colors. Black, Forest Greens, one popular gun color is FDE (flat dark earth). Those are not to rule out the color of steel or gun metal gray. I will leave a large degree of discretion in your hands.
One thing I would like to avoid, because I see it a lot in other business logos for gun related sites and stores, are cross-hairs, I'd like to avoid the use.
Our design will be used on
(Web) (Print Media)
