Name On Logo: Sandy Beach Resort
Our Slogan
Oceanfront
What we do
Sandy Beach Resort, a Myrtle Beach oceanfront resort & hotel that combines distinct, modern, cutting-edge architecture, with rooms that are fully equipped, and have stunning views. Wake up each morning in the heart of Myrtle Beach in our spacious condo units to the ocean’s sights and sounds.
Industry: Travel & Hospitality
Things to communicate through the design
1. Modern Architecture
2. Moderate Value - not priced too high or too low
3. Oceanfront Resort in Myrtle Beach, SC
The target audience
Ages 25+
Male and female, with mostly female booking
40% Caucasian/40% African american /20% other
Location - NC/SC are main feeder markets, but reach many states east of the Mississippi - both drive and fly markets from NY to FL
Occupation - all
Education - all
Interests - Beach, Golf, Family, Business, Shopping, Dining, Shows, Fishing
Mostly conservative values and opinions
We like these fonts, colors and style
Color palette : the colors they want to use are based upon the new more modern look and feel of the resort. Aqua Green #09bdbe, #23c0c5 and a cream / white. see the image for some ideas
Font - modern - easy to read/clean look
Attaching picture of the building for inspiration
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added May 4, 2018
I wanted to provide some general feedback so far. First there are some great designs coming in - thanks.
We are not crazy about having the building in the logo but not dead set against it. So logo options without hte building and maybe a star fish are welcome ideas...
Also the logo does not have to include oceanfront. There is a preference to just have 'Sandy Beach Resort'
