Name On Logo: Weisman Children
Our Slogan
No Slogan
What we do
We are a specialty pediatric healthcare organization with a large focus on rehabilitation (ie: Physical Therapy, Occupational therapy, etc…). Our patient population spans from birth to 21 years old. Our mission is to unlock the potential of every child. Our difference is our holistic approach to care. Our patient’s families are instrumental and involved in our care. They work alongside our team to create an integrated and shared growth experience for our patients.
Industry: Medical & Dental
Things to communicate through the design
1. Simple, Legible, represents strength, Bold, easily recognizable
2. Logo and mark speaks to our values and services(see style and concept section)
3. Community driven and we work together(patients, families, doctors, community organizations)
The target audience
18-55 year old moms of all ethnicities and income levels. Also health professionals looking to do business with us like doctors, therapists, and community orgnizations.
We like these fonts, colors and style
We are looking for a new logo that is bold, represents strength and easily recognizable. We want our main logo to read “Weisman Children’s”.
We would like our logo to our existing colors or something close. Our existing colors are: BLUE - Pantone Solid Coated 7687 C, CMKY 100/86/15/3; LIGHT YELLOW - Pantone Solid Coated 7499 C, CMKY 4.67/7/34.96/0; and DARK YELLOW - Pantone Solid Coated 109 C, CMKY 0/16/100/0.
We are interested in creating a logo that is simple and legible, strong and bold and one that incorporates a mark that speaks to our values and services.
However, we do not want the mark to distract from the name “Weisman.” Examples of logos we feel most closely represent what we are looking for are attached.
We are looking for “Weisman” to be prominently displayed with “Children’s” below it.
Mark / Design:
As stated above, when considering the design of a complementary mark we are most interested in one that communicates who we are and what we do. Some concepts to consider include:
- Connected Care – clinician, family, patient
- Community Driven
- Working Together (we work with hospitals, families, and social workers - everyone along the care continuum.)
- We serve the population that needs us most.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)