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FNA Institute of Advanced Insurance Studies Logo Design Contest
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Design Contest Brief

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Company Name: FNA Institute of Advanced Insurance Studies
Our Slogan
None
What We Do
FNA Institute of Advanced Insurance Studies is an insurance school that provides continuing education (CE) courses for education and CE credits that can be used for Insurance Brokers not only to educate but also to use as credits to renew their licenses bi-annually.

The school is not officially a location (brick and mortar) but it offers continuing education courses and webinars to insurance agents in 4 states - NY, NJ, PA and CT

We can use the same logo for all schools as the registered name of the schools are all the same.
Industry: Financial & Insurance

Things to Communicate Through Our Design
1. FNA - as we are a well know name in the industry as an insurance general agency
2. Providing the education and credits that are required for brokers to keep their licenses in force
3. Providing information that will help a broker with growing their business

Target Audience
Our audience is Insurance Brokers in the states listed that have active licenses. The audience is predominantly men (about 75%) and the age range goes from 30 – 65+. These brokers remain active for many years as the business is residual and renews annually. If a broker keeps a client on the books, they continue to get commission.
These active brokers in order to continue to work and sell insurance as licensed agents, need to renew those licenses approximately every 2 years (depending on state guidelines). By taking courses that provide continuing education (CE) credits, they can keep their licenses active.
The goal is to will provide them with educational and informational courses, pertinent to the industry that will help enhance their skills and knowledge base as an insurance agent, and help them grow.

We Like These Designs (fonts, colors, style)
As an insurance general agency ourselves, we have a very well recognized logo. It is not necessary to use the same color but a variation on the FNA logo is one option. We will also consider something completely different in look and feel since although this is for insurance brokers, each one is a state approved school

Our Design Will Be Used On
Web,  Print Media, 

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