Name On Logo: Arcadia Outfitting Ltd.
Our Slogan
No Slogan
What we do
We run a professional hunting outfitting business in British Columbia, Canada, in the Coast Mountains. My clients hunt California Bighorn sheep (Rams), Mule deer, Cougar, and Black bear. We hunt in the Mountains using pack strings of horses and hiking on foot.
Industry: Travel & Hospitality
Things to communicate through the design
1. Bold
2. New Age
3. Accurate
The target audience
Most hunters are between 25-65 years old. Mostly male clients. Hunters from all over the world, but mostly European and American. Average income of clients is wealthy to extremely rich. All clients are generally business owners. All clients are usually well educated with University degrees. The hunting industry is the target. They are interested in hunting primarily, but also in the mountains, nature, wildlife, animal biology. Each client hunts on a regular basis, and will use their vacations to hunt rather than go to a beach.
We like these fonts, colors and style
Simple colours are best. Black, white, grey, green, brown, blue. Earth colours.
Font style will be shown in a photo (Arcadia Birra photo). The full name of the business is Arcadia Outfitting Ltd.
I really want this logo to be simple enough for use on hats, shirts, and on stickers. But needs to be new age and standout. No crazy designs that won't look good on a hat or billboard. I like modern shapes/ lines being utilized to form the image of the animal (ram/deer), etc. Silhouettes or shadowed outlines of a ram/deer are great.
Ive seen logos with letters cut out with the image inside a letter. (see attached photos) (Guerrilla) and really like how simple they are, yet standout. We could try the same with a sheep somehow, in the A for Arcadia.
The Bighorn Ram needs to be the main feature of the logo. (Centered!). The deer and cougar are secondary animals, so if added, should be on the sides. I want to portray a Bighorn Sheep as the main eye catcher of the logo.(Please make the ram have busted horns, (not long).
If possible please try adding a set of deer antlers (MULE DEER PLEASE), and do not over exaggerate their size. I want simplicity and normal sizing for antlers please.
If its possible to somehow add a cougar somehow (jumping out simply its head) please try but focus on the Bighorn ram horns and the deer antlers.
Arcadia means "Utopia" so i'd like to portray through the logo if possible that we are a hunting utopia. (perfect beautiful location with great animals).
I think the "A" of Arcadia can be used as part of the main logo, and maybe turned into a Mountain somehow (and be very definitive and standout boldly that it is clearly an A), and somehow incorporate the sheep/deer or other animals into the A.
I NEED a Vesica Piscis shape added into the logo somewhere. It doesn't matter where, just include it please. One, or as many as you would like can be added. Absolutely necessary. (It can be the eyeball of the sheep or deer, a moon or sun, eclipse, etc etc) It needs to blend in with the logo though, and not be too obvious. Simply put two circles together overlapping to get the Vesica Piscis shape i require. Once you have the shape, you can erase the rest of the outer circles, and just keep the part where the circles cross each other (this is the necessary shape needed). You can do whatever you want with that shape in the logo as long as its there somewhere.
Lets try to create some options with a cougar jumping to the left, and a deer jumping to the right (crossing) to form the outline of the "A" for Arcadia. In the inside or around the A somehow, can be the Bighorn Ram horns Centered. I feel we can clearly make this "A" shape with a deer and cougar crossed, jumping up.
The font in the "Arcadia Birra" photo is the font I would really like to use for the logo. Also, the three wolves in this logo design is very unique, with the shadows and outline, and if we can come up with a logo of a sheep, deer, cougar, etc like this, rather than three wolves, it could be a good option.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added Sep 28, 2017
Please make sure the mule deer antlers are accurate (do not use Whitetail deer antlers!) and keep them to a normal size like I've posted in my photos. Also, please keep the sheep horns accurate as well. They cannot be super long or sweeping. They must be heavy and thick, with a nice round curl but NOT look like a Marco Polo sheep.
