Name On Logo: Frisco In Focus
Our Slogan
Our Focus Is Your Eyes ....or Our focus is your eyes
What we do
This is an independent optometry practice in a suburban area that caters primarily to a younger, under 50 "focus" will be emphasized in marketing...for example, we focus on creating a unique patient experience. Both medical eye care and vision exams are offered as well as a retail optical setting which is available and accessible to both patients and non-patients alike.
Industry: Medical & Dental
Things to communicate through the design
1. quality
2. professionalism
3. family
The target audience
75% of the population is under 45, affluent couples and multi-generational families in suburbs, middle-aged couples with large families, child-centric couples, ethnically diverse, highly-educated, most health decisions directed by females/mothers/wives, median income $103,000
We like these fonts, colors and style
I like clear, simple designs. In your Medical/Dental portfolio, I like Monarch Wellness, Bluebird Dentistry, Harborside Dental, Safer Baker, Evergrin Dental, and Eye Focus Optometry. I like the clear drawings with easy to read print of the name of the practice. I like Blues and Greens and a bold, easy-to-read font (not into cursive or thin, curly fonts). I want it to be clear this is an eye practice by seeing the logo only and am unsure whether to include the "Our Focus Is Your Eyes" tagline or not...it depends on if the logo can convey that information well.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
