Name On Logo: Adaptable Ortho Innovations LLC
Our Slogan
One Device for All
What we do
Adaptable Ortho Innovation LLC is developing an adjustable length fracture fixation device for long bone fractures. This innovation will benefit patients, surgeons, hospitals and manufactures - adding value at each step of the supply chain. Its primary activities thus far have been in research and development, although it may begin manufacturing and selling products in the future.
Industry: Medical & Dental
Things to communicate through the design
1. Professionalism
2. Expertise
3. High Quality
The target audience
Adaptable Ortho Innovation’s target customer is a professional or group of professionals in charge of purchasing a hospital’s or clinic’s operating room supplies. As someone who contributes to the management of a hospital or clinic, he or she will be interested in innovative products that reduce costs without sacrificing patient care. In addition to these management figures, the surgeon must be courted as well.
We like these fonts, colors and style
Clean/simple logos (do NOT obscure the text!)
Sans serif fonts, something distinctive but not too fancy
Logos that will reproduce well in black/white, as well as in color.
Limited use of color – 1 or 2 colors (plus black/gray)
Line drawings preferred instead of shaded icons.
A logo that has a distinctive icon (recognizable in the absence of text)
Logos that are square-ish in aspect ratio (a separate version can be made for letterhead, but square-ish looks better when embroidered on a polo shirt, etc.)
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added Jul 19, 2017
1. We want to REMOVE both the tag-line and "LLC" from all logos.
2. Color preferences: we've decided we'd like to aim for something in the dark purple/magenta category, to make ourselves distinctive among the other orthopaedic device companies.