Name On Logo: Lessential
Our Slogan
Scent your life
What we do
LESSENTIAL = We create and market perfumed products for home, laundry and personal care. Logo with seven elements. The company was born 07/07/2017 - 7 p.m.
Industry: Beauty
Things to communicate through the design
1. Scented
2. Clean
3. Luxury
The target audience
Target focus 30-50 age - women Focus in Italy and Worldwide
homecare - Laundry - Health products - Personal care products
Lower/medium income
Our products must pass clean perfume under any condition. For example, the stewarder must have the feeling of being clean.
Our products must remember the scent of our grandmothers' sun-dried laundry.
Our products are addressed to all members of the family Group.
Our products through the smell must attract people's attention.
The perfume of our products generates memories.
The ideal consumer is the person who cares about personal hygiene and his own home.
We like these fonts, colors and style
The logo must be tassatively created with golden ratio proportions.
We want the brand to have a literal "Lessential" and a separate symbol from apple-style text.
color = Navy. Means: Trust - Order - Loyalty - Sincerity - Authority - Communication - Confidence - Peace - Integrity - Control - Responsible - Success - Calm.
Myriad Font.
Style: easy - clean and simple.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
