Name On Logo: Purely Canine
Our Slogan
Massage Therapy
What we do
Provides therapeutic massage to dogs only.
Industry: Service Industries
Things to communicate through the design
1. Trust / Reputable
2. Upmarket / sophisticated
3. Modern and chic style
The target audience
Broad sector, both female and male - all ages, More importantly, rather than a demographic lets focus on the psychology of our core audience. These are people who really care for their dogs, genuine dog lovers, they are prepared to spend money and time to ensure their dog is well and taken care of both pre-emptively and possibly due to injury or sickness. They want to know the treatments are effective (are possibly more inclined to, themselves, seek alternative medicine as an option or support to traditional medicine) and the practitioner is gentle, caring, passionate and knowledgeable.
We like these fonts, colors and style
We envisage clean lines and modern fonts (possibly the use of two different fonts between the brand name and qualifier). This logo must be able to be reproduced at a small size. We are not necessarily after symbols that make what we do explicit, we don't want obvious or cliched elements - these have all been done before, we want to stand out from the competition (hands, dogs, paws etc already saturate this space please steer clear of this - google dog massage logos to see what we mean). Possibly when you think about designing this logo take us out of our actual industry and put us in the beauty / day spa / luxury type territory - calm, tranquil, modern, sophisticated.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
