Prize Amount

$350 Prize

Entries

217 Entries

Contest ending time

Ended

The Performance Zone or Performance Zone Fitness Logo Design Contest
Name On Logo: The Performance Zone or Performance Zone Fitness
Our Slogan
No Slogan
What we do
Performance Zone Fitness, or The Performance Zone, is a personal training business/studio. Primarily, we will work with athletes. The name came from the idea of being masters of human performance, and being able to be in the zone. When we decided to open our own dedicated studio, there was a need for a new name that evoked an idea of being in a special place.
There is no better place for an athlete to be than in the zone, and so, The Performance Zone was born. It's not just a place. It's a state of being; a way of life.
Industry: Sports & Recreation

Things to communicate through the design
1. Elite Performance Training Facility
2. Strength and Power
3. Inviting and Exciting

The target audience
- Most clients with be youth to professional athletes (Ages 13-50). There will be a good amount of adult training done as well.

- Clients with be both male and female (probably a 70/30 male to female ratio)

- Initially business will be run in Chesterfield, MO, an affluent suburb of St. Louis. Eventually the plan would be to franchise and open other locations around the country.

- Clients will be dynamic, motivated individuals who believe in self-improvement/self-mastery.

- The foundational principle of our training philosophy is improved movement. If we can improve a clients ability to move, we have improved their life. It doesn't matter if it is an 18 year old basketball player, who wants to play in the NBA or an 80 year old woman who wants to maintain her independence and avoid going to a nursing home. Movement is the key.

We like these fonts, colors and style
The color scheme I have in mind is Navy Blue and either an electric green or bright orange (think of hunting gear or a highlighter type of color)

Our design will be used on
(Web)  (Print Media)  (Billboards & Signs)  (Mugs & Tshirts) 

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