Name On Logo: BENKA Lighting
Our Slogan
No Slogan
What we do
Our company imports high quality LED lighting solutions into Australia.
We are focused on delivering a premium quality products that will provide our clients with quality solutions and longevity.
Our product is suited to commercial, industrial and agricultural sectors.
Our product is supplied in both small and large quantities.
Industry: Manufacturing & Wholesale
Things to communicate through the design
1. lighting
2. longevity
3. high quality
The target audience
WHOLESALERS
We are wanting to attract the attention of electrical wholesalers who will confidently stock our product in there stores.
COMMERCIAL CLIENTS/ESTIMATORS
Builders, Electrical contractors and other project management firms looking for LED lighting solutions for specific project based purposes.
RETAIL DIRECT
We sell direct to the public.
Our buyers have an understanding of the components that make up a lighting fixture and are looking for key quality requirements that are appropriately priced. Our buyers are sophisticated shoppers and are the professional/larger end of industry. They are at minimum trade qualified and most likely university educated often with engineering/technical background.
We like these fonts, colors and style
A company logo that will set the mood for our product branding going forward.
The image must be flat, not button or raised 3d elements
The logo must work multi lay out (side by side/ontop)
Clean lines, with a less is more approach – no swirles, waves, woshes or light bulbs
Colours we like are: Modern blues or greens…but please don’t mix the two
Maximum of up to 3 tones, which may include greys or blacks
We want a logo that will stand out for the right reasons.
Inspire confidence to purchase from us.
Give the impression we are a professional company that is reliable and can deliver.
Our design will be used on
(Web) (Print Media)
