Name On Logo: AXLE
Our Slogan
Interspinous Fusion System
What we do
This is a product logo rather than a company logo. Our company, X-spine, designs and manufactures medical devices, namely implants used by spine surgeons. The AXLE is a new product which we are developing which is a designed to stabilize the vertebrae of the spine. Our web address is
[Login to view URL]Industry: Medical & Dental
Things to communicate through the design
1. high technology
2. simplicity/elegance of function
3. reliability
The target audience
The target audience is spine surgeons, particularly orthopedic and neurosurgeons.
We like these fonts, colors and style
Our corporate colors are blue, gray and black, so it would be nice but not completely necessary if some of these colors are incorporated. The name AXLE should be capitalized and the phrase "Interspinous Fusion System" should be included in smaller lettering below. The device incorporates a parallelogram shape, so this could be a visual element of the logo, but not a requirement. Attached is our company logo, as well as a logo we developed internally which isn't quite creative enough. Note should be made that this logo will be screen printed on brushed aluminum sterlization trays, so any very light colors will need to incorporate a dark outline if possible to maintain contrast.
Our design will be used on
(Web) (Print Media)
